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Project

Brand Design

Year

2022

Role

Art Director

C3 English 

An online school that provides English classes to students around the world. The project goal was to develop a visual identity and a responsive landing page aligned with the brand development portraying its values of digital education.

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THE CONCEPT

A strong brand needs uniformity and coherence, that's why standards have been created to ensure that all elements are integrated into graphic manifestations in harmony with the brand essence.

Elements related to digital learning and academia were the inspiration to develop the symbol. Using geometric shapes, the design was created in a modular and dynamic way, allowing different application methods.

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LANDING PAGE DESIGN

Establish an easy-to-identify brand look & feel for students around the globe looking for online English learning.